BYD's battle against Geely's new energy vehicle market

In the new energy market, who will set off the banner of private independent enterprises, BYD PK Geely, who is better? Today, we will take a look at Geely and BYD from the aspects of strategy, products and technology.

BYD vs. Geely New Energy Vehicle Markets Again _ BYD, Geely, New Energy Vehicles


There are two car madmen in China's auto industry, Li Shufu, chairman of Geely, and Wang Chuanfu, chairman of BYD. Geely and BYD, led by the two, are as legendary as the two legends themselves. In the traditional automotive field, Geely's performance is more eye-catching than BYD, and in the field of new energy vehicles, BYD is firmly in the global sales champion.

Geely’s apparent pursuit of the throne of the championship has never stopped: at the end of last year, it announced its entry into the new energy field, the release of “Blue Geely Action”, the acquisition of Dongfeng Nanchong in March, and the launch of the new energy commercial vehicle brand “Remote Vehicle” in October, the first three quarters. Ranked third in China's pure electric passenger car rankings. In the new energy market, who will set off the banner of private independent enterprises, BYD PK Geely, who is better? Today, we will take a look at Geely and BYD from the aspects of strategy, products and technology.

Strategic layout: BYD enters the "542" era, Geely opens "Blue Geely Action"

Back in 2014, in order to clarify BYD's development path and help China's auto industry to truly achieve “curve overtaking”, BYD redefines vehicle standards in terms of performance, safety and fuel consumption. BYD's 542 strategy: 5 represents 100 kilometers. Acceleration within 5 seconds, 4 represents full-time electric four-wheel drive, 2 represents less than 2 liters of fuel consumption per 100 kilometers. Tang, which is currently on the market, and the Song and Yuan dual-mode versions are all new products under the 542 strategy.

In order to speed up the transition from traditional cars to new energy vehicles, Geely Automobile released the new energy vehicle development strategy - "Blue Geely Action" on November 18 last year, officially announced its entry into new energy sources and targeted new energy sources. The leader of the car. In particular, Geely claims that by 2020, sales of new energy vehicles will account for more than 90% of Geely's overall sales. This goal is in line with Geely's ambitions.

Passenger: equally matched pure electric, plug-in disparity between <br> <br> sales of electric vehicles from the outset, been placed China's auto industry, "corner overtaking 'expectations, the country has also been given in terms of policy and finance With all aspects of support, especially driven by the policy dividend, new energy vehicles have experienced explosive growth in China and have formed a different pattern from traditional vehicles, especially BYD, which is the leader in new energy fields, from 2014. Since the beginning of the year, it has been the global champion of new energy vehicle sales.

BYD leads the new energy market, which is mainly due to the more complete BYD technology route starting from batteries and the strong matching capability of parts and components. In the two segments of the pure electric passenger car and plug-in hybrid passenger car from January to September, BYD won the championship with a total sales volume of 30,178 and 45,179 respectively.

In the field of pure electric passenger vehicles, Geely ranked third with a small gap of less than two thousand BYD. Geely's product layout covers high-end and low-end markets, and promotes small-scale electric vehicles such as Condit and New Ocean in the third- and fourth-line and rural markets. The mid-end product, Emgrand EV, has gained market recognition in the previous three quarters with a total sales volume of 7,359 units. High-end products are dominated by the Volvo brand.

BYD's product layout is also clear and clear, and it is fully covered by the market. In the public domain, BYD is pushing pure electric; in the private market, BYD is mainly plug-in hybrid. From January to September, BYD plug-in hybrid power defended the champion with a total sales volume of 45,179. In terms of plug-in hybrid power, Volvo, a luxury car brand owned by Geely Group, has launched a number of plug-in hybrid models with a total sales volume of 991 units in the third quarter.

Commercial Vehicles: BYD mature market, Geely "Remote car" <br> <br> start early in the new energy commercial vehicle market, BYD's strategy is to insist on a plug-in parallel hybrid electric and pure, to be the new energy industry ecosystem Perfected, BYD will transition to pure circuit lines. In contrast, Geely said that the current pure electric commercial vehicle is the first step of Geely's new energy commercial vehicle, and it is a transitional product for future extended commercial vehicles.

From the perspective of market segments, in the new energy bus market, BYD mainly promotes pure electric buses, mainly facing the public sector, especially urban buses. The person in charge of BYD revealed to the first electric reporter that BYD's current sales and orders have exceeded 10,000 units, and the target target for the year-end is 15,000 units. In addition, BYD's pure electric bus is mainly a passenger car of 8 meters or more, accounting for 92% of 10 meters or more. In the field of new energy special vehicles, BYD's pure electric sanitation trucks and sprinklers have also been put on the market.

Compared with BYD's maturity in the new energy commercial vehicle market, Geely is just taking the first step. On October 26th, the Geely commercial vehicle brand "remote car" was released, Geely released the remote pure electric light truck E200 and the remote pure electric bus E12. Geely said that this is only the first step of Geely commercial vehicles.

Indeed, from the perspective of Geely's actions, the ambition of the latecomers of this new energy commercial vehicle market goes far beyond this. On October 20, 2016, Geely released the brand new LYNK&CO. The vice president of Geely Commercial Vehicles, Lin Xiaohu, was interviewed by the media, saying that Geely has done a good job in the new energy business. In order to master the core technology, Geely just acquired Qianjiang Lithium Battery Technology Co., Ltd. will be committed to independent research and development of power battery technology, in addition to Geely's future development based on the TX5 technology platform.

In particular, Zongli said that this exclusive technology is the ace after the 2020 subsidy exit; and the inherent advantages of Nanchong's clean energy such as LBG, CNG and methanol will remain, becoming Geely's two directions in the new energy field. . Whether it is the product released on October 26 or the technical route of the reserve, Geely will lock the battlefield in the market after the state subsidy exit.

2016 is the first year of the promotion of new energy vehicles in the “13th Five-Year Plan” period, and it is also a new starting point for Wang Chuanfu and Li Shufu in the new energy battlefield outside traditional cars. The former vowed to be the world's number one in 2025, while the latter said that "it is a scorpion is a horse, pull it out." Who will create another legend, who will be another dark horse in the new energy market? I believe everyone is waiting to see!

Copper Clad Copper CCC

High Purity Copper Clad Copper,Copper Clad Copper Bare Copper Wire,Double Layer Bare Copper Wire ,Electroplated Copper Clad Copper Core Wire

changzhou yuzisenhan electronic co.,ltd , https://www.yzshelectronics.com

Posted on