[High-tech LED reporter Zhang Yashu reported] On March 15, Gaogong LED reporter and his party were invited to participate in the inauguration ceremony of the Guangzhou branch of Nichia Chemical Industry Co., Ltd. (hereinafter referred to as "Japan").
At the ceremony, the general manager of Nichia China, Fudai Tuoyu, told Gaogong LED that the opening of the Guangzhou branch in Japan will not only radiate the LED industry in the Pearl River Delta region, but more importantly, the automobile industry in Guangzhou has developed in recent years. Rapid, will help Nichia to develop the vehicle target market.
At present, Nichia's sales bases in China are located in Hong Kong, Shenzhen, Shanghai and Beijing, and its production base is located in Songjiang, Shanghai. The total investment in China has reached 800 million yuan. Nichia plans to increase 2-3 branches in the next three years, establish a system covering high, medium and low-end customers, and strengthen cooperation with large and powerful customers. Form an alliance.
Mr. Tasaki, Vice President of Nichia, pointed out that Japan’s 2011 sales reached 377.6 billion yen (about 29 billion yuan). Among them, sales in the Chinese market have reached 27% of total sales (including Taiwan). He said that the Chinese LED market will become the world's number one in the future, so the Chinese market will be the most important strategic part of Nichia to lay out the LED market in China for the next 10 years.
Tian Qideng pointed out that Japan’s total investment in equipment in 2011 was 8.6 billion yuan (the same below), and R&D investment was 1.5 billion yuan. He expected to continue to increase the amount of 4.2 billion yuan in equipment in 2012, and R&D continued to invest 1.7 billion yuan. The investment amount is four times that of Samsung.
Tian Qideng also pointed out that the luminous efficiency of white LEDs produced by Nichia in 2011 was 140 lm/w, and the luminous efficiency in 2012 is expected to increase to 150 lm/w. He also emphasized that the development of the most advanced products and market investment will be the axis, and the cost competitiveness will be enhanced by increasing production capacity. It is estimated that by the end of 2012, Nichia's chip production capacity can reach 5 billion pieces per month.
At the ceremony, the general manager of Nichia China, Fudai Tuoyu, told Gaogong LED that the opening of the Guangzhou branch in Japan will not only radiate the LED industry in the Pearl River Delta region, but more importantly, the automobile industry in Guangzhou has developed in recent years. Rapid, will help Nichia to develop the vehicle target market.
At present, Nichia's sales bases in China are located in Hong Kong, Shenzhen, Shanghai and Beijing, and its production base is located in Songjiang, Shanghai. The total investment in China has reached 800 million yuan. Nichia plans to increase 2-3 branches in the next three years, establish a system covering high, medium and low-end customers, and strengthen cooperation with large and powerful customers. Form an alliance.
Mr. Tasaki, Vice President of Nichia, pointed out that Japan’s 2011 sales reached 377.6 billion yen (about 29 billion yuan). Among them, sales in the Chinese market have reached 27% of total sales (including Taiwan). He said that the Chinese LED market will become the world's number one in the future, so the Chinese market will be the most important strategic part of Nichia to lay out the LED market in China for the next 10 years.
Tian Qideng pointed out that Japan’s total investment in equipment in 2011 was 8.6 billion yuan (the same below), and R&D investment was 1.5 billion yuan. He expected to continue to increase the amount of 4.2 billion yuan in equipment in 2012, and R&D continued to invest 1.7 billion yuan. The investment amount is four times that of Samsung.
Tian Qideng also pointed out that the luminous efficiency of white LEDs produced by Nichia in 2011 was 140 lm/w, and the luminous efficiency in 2012 is expected to increase to 150 lm/w. He also emphasized that the development of the most advanced products and market investment will be the axis, and the cost competitiveness will be enhanced by increasing production capacity. It is estimated that by the end of 2012, Nichia's chip production capacity can reach 5 billion pieces per month.
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