Science and technology have been promoting human innovation to transform lives. From the industrial era to the information age, traditional manufacturing industries have undergone reforms once and for all. “Internet+†has begun to catalyze in our lives.
The 2015 TV industry was full of subversion and reforms. Traditional enterprises faced tremendous pressure. Internet companies entered the game, traditional enterprises began to transform, Internet companies began to subvert the tradition, shift the focus from hardware to content, and accelerate the iteration of new intelligent product updates. Color TV industry flourishing.
"Most low-priced," the new trend of the future of millet settled in the 70-inch market down the global economic situation, including color TV, but China's color TV industry due to continuous "heat supplement", there is a trend of contrarian growth, according to Ovid cloud network (AVC ) Big data shows that in 2015 China's color TV market retailed 46.74 million units, an increase of 4.8% year-on-year, including online channel sales of 1.301 million units, accounting for 28%, an increase of 65%.
The "international hurricane" as the hero of TV growth has not only opened the bottleneck for the growth of color TV, but also pushed Internet companies like Xiaomi to people's eyes, and smart appliances have subverted people's daily lives. According to the Ove Cloud Network data analysis, Internet brands accounted for 10% of the total in 2015, which doubled compared to 2014.
Subversion of the color TV industry began with hardware. The Internet company Xiaomi created a new era of high hardware with low prices, from the early days of mobile phones to TVs. Lei Jun, Xiaomi’s chairman, once said that smart TV = TV + smart + content. And hardware is just a vehicle that smart TVs provide users with a better product experience.
With the innovation of technology, high-end color TV is also increasingly favored by people. From the screen to the picture quality, etc., a series of hardware are gradually upgraded. According to the Ove Cloud Network total data display, from the perspective of the screen size, In 2015, the average size of color TVs reached 44.5 inches, an increase of 2.3 inches compared to 2014. From an intelligent point of view, the cumulative number of smart TVs reached 105 million units in 2015, and the penetration rate of smart TVs reached 73%. Smart TVs The activation rate reached 83% during the year.
“Large-screen low price†has become the standard of TV in the new era. In late 2015, Xiaomi released a 70-inch large-screen 4K TV, priced at only 9999 yuan, according to industry sources, on February 8 will be The release information will be announced. 70-inch version of the millet TV 3 uses the original imported sharp 4K screen, size 36% larger than the 36-inch version, using 12.9mm ultra-thin all-metal body design, built-in fourth-generation image engine.
This TV adopts screen + host separation design, screen length, height are 1572.5mm, 977.9mm (including the base), without the base 907.9mm. Host configuration, the use of 1.4GHz MStar 6A928 quad-core Cortex-A17 architecture processor (GPU Mali-T760 MP8), built-in 2GB memory and 8GB eMMC 5.0 flash memory, while supporting 802.11ac dual-band Wi-Fi and Bluetooth 4.1.
The host interface provides three HDMI 2.0, one USB 3.0, one USB 2.0, and VGA, Ethernet, AV, audio output, and analog signal interfaces. In addition, the main unit also provides mid-woofer speakers (2.5 inches x 4), tweeters (20-ball dome tweeter x2), and millet subwoofers are available.
A few days ago, the "Flame Award 2015 Innovation Product Selection" sponsored by Chaichai.com was announced. Xiaomi TV 3, which has the title of industry subversive, stood out from nearly 200 companies and won the 2015 Internet TV Best Innovation Award. Although Xiaomi was young and started late, its accuracy in user subtlety and revolution, the scientific and technological strength behind it, and the control of the entire industry chain are more than the hundred years of technology giants. and.
Adhere to technology research and development Internet companies also have core technologies
It is well known that Xiaomi entered the color TV field only since 2012. It was because of his mobile phone origin. When Xiaomi TV debuted, it did not win the favor of many people. Consumers believe that although Xiaomi’s mobile phone is doing well, TV Can you maintain good quality?
On January 25th, LeTV posted an animated 70-inch millet 3 television on its leTV official micro-blog, and compared it with a long map, highlighting its advantages from SDP, foundry, audio, 3D version and many other places. Xiaomi is not to be outdone, and he is responsible for the relevant person in charge of modules, panels, sound effects, etc., and through the “disintegration of televisionâ€, he displays the independent R&D capabilities of Xiaomi TV from the parties.
Dai Qingsong, vice president of Xiaomi Television, pointed out that LeTV TV LCD is not at a quality level with us. Sharp and SDP are not the same thing: SDP's production line only produces glass cells and does not produce T-CON. The screen is composed of glass Cell+T-CON, and T-CON is also the core of the screen. Relevant person in charge of the game, on the video decoding, audio and other aspects of counterattack.
According to the reporter's understanding, Xiaomi TV has a technical team in terms of TV backlighting, acoustics, and panels. Xiaomi, who has been in television for three years, has a highly experienced R&D team. Most of these team members have many years of industry experience. The person in charge of various fields once had various achievements in his field. For example, Lu Shiwei, head of Xiaomi's TV backlight module, he entered the color TV R&D industry in 2004 and has successively been responsible for Sony and Sharp. And Apple's iPad R & D design, has a strong sense of design.
Dai Qingsong said that the millennium’s road to TV has been difficult for three years. The annual sales volume of millet TVs was only about 300,000 units each year. However, with the continuous accumulation of user word of mouth, the market has basically spread and the sales volume has continued to grow. "Lei Jun has not set a target for sales for Xiaomi TV. It just hopes that each new product launched will be able to shock users."
The contention between the ecology and the content is of the highest priority
With the birth of Internet TV and the emergence of an ecosystem, the significance of the ecosystem is that it can solve all Internet problems of the enterprise in a one-stop manner, and can reduce most of the communication costs and time costs of enterprises. It consists of logistics systems, information distribution systems, and payment systems. These systems, such as the interactive system, are built together.
As the focus of the ecosystem, the content has become the target of competition for all Internet color TV companies and traditional color TV companies. This has also played a crucial role in the construction of the ecological chain. The copyright of Xiaomi's TV content has been invested in shares and established cooperation. Other ways to fully develop the content, partners have iQIYI, Youku Tudou, Sohu, Thunder, China policy and other video content providers.
Among them, Xiaomi TV 3, in addition to the licensee Galaxy Internet TV, Mango TV, China TV, and China Internet TV, which usually appear as licensees, will all provide content services for Xiaomi. At the same time, video websites such as Iqiyi, Sohu, PPTV, etc. Will provide content for the millet TV 3 70 å‹. Wang Chuan, head of the millet television, said in an interview with the Home Appliance Alliance reporter that, as of December 29, 2015, there were 72 films in the box office with millions of videos, which is a notable proportion.
Earlier this year, the founder and vice president of millet Li Wanjiang announced the return to Xiaomi, in charge of the millet film industry, which will play a strong role in the enhancement of Xiaomi's content, when it will be directly to the Friends of the company's film and television companies.
In 2015, Xiaomi TV sold 1 million units. Although it is less than tens of millions of mobile phones sold by Xiaomi, there is a promising prospect for high-end hardware and rich content. Early Lei Jun consciously suppressed the large-scale propaganda of millet TV. At that time, Xiaomi TV was indeed immature. After three years of brewing, Xiaomi TV not only had the in-depth R&D and design capabilities of the product, but also completed television programs, game software, and television. With the construction of shopping and other content ends, Xiaomi TV can fully accelerate with the help of a complete ecology.
The 2015 TV industry was full of subversion and reforms. Traditional enterprises faced tremendous pressure. Internet companies entered the game, traditional enterprises began to transform, Internet companies began to subvert the tradition, shift the focus from hardware to content, and accelerate the iteration of new intelligent product updates. Color TV industry flourishing.
"Most low-priced," the new trend of the future of millet settled in the 70-inch market down the global economic situation, including color TV, but China's color TV industry due to continuous "heat supplement", there is a trend of contrarian growth, according to Ovid cloud network (AVC ) Big data shows that in 2015 China's color TV market retailed 46.74 million units, an increase of 4.8% year-on-year, including online channel sales of 1.301 million units, accounting for 28%, an increase of 65%.
The "international hurricane" as the hero of TV growth has not only opened the bottleneck for the growth of color TV, but also pushed Internet companies like Xiaomi to people's eyes, and smart appliances have subverted people's daily lives. According to the Ove Cloud Network data analysis, Internet brands accounted for 10% of the total in 2015, which doubled compared to 2014.
Subversion of the color TV industry began with hardware. The Internet company Xiaomi created a new era of high hardware with low prices, from the early days of mobile phones to TVs. Lei Jun, Xiaomi’s chairman, once said that smart TV = TV + smart + content. And hardware is just a vehicle that smart TVs provide users with a better product experience.
With the innovation of technology, high-end color TV is also increasingly favored by people. From the screen to the picture quality, etc., a series of hardware are gradually upgraded. According to the Ove Cloud Network total data display, from the perspective of the screen size, In 2015, the average size of color TVs reached 44.5 inches, an increase of 2.3 inches compared to 2014. From an intelligent point of view, the cumulative number of smart TVs reached 105 million units in 2015, and the penetration rate of smart TVs reached 73%. Smart TVs The activation rate reached 83% during the year.
“Large-screen low price†has become the standard of TV in the new era. In late 2015, Xiaomi released a 70-inch large-screen 4K TV, priced at only 9999 yuan, according to industry sources, on February 8 will be The release information will be announced. 70-inch version of the millet TV 3 uses the original imported sharp 4K screen, size 36% larger than the 36-inch version, using 12.9mm ultra-thin all-metal body design, built-in fourth-generation image engine.
This TV adopts screen + host separation design, screen length, height are 1572.5mm, 977.9mm (including the base), without the base 907.9mm. Host configuration, the use of 1.4GHz MStar 6A928 quad-core Cortex-A17 architecture processor (GPU Mali-T760 MP8), built-in 2GB memory and 8GB eMMC 5.0 flash memory, while supporting 802.11ac dual-band Wi-Fi and Bluetooth 4.1.
The host interface provides three HDMI 2.0, one USB 3.0, one USB 2.0, and VGA, Ethernet, AV, audio output, and analog signal interfaces. In addition, the main unit also provides mid-woofer speakers (2.5 inches x 4), tweeters (20-ball dome tweeter x2), and millet subwoofers are available.
A few days ago, the "Flame Award 2015 Innovation Product Selection" sponsored by Chaichai.com was announced. Xiaomi TV 3, which has the title of industry subversive, stood out from nearly 200 companies and won the 2015 Internet TV Best Innovation Award. Although Xiaomi was young and started late, its accuracy in user subtlety and revolution, the scientific and technological strength behind it, and the control of the entire industry chain are more than the hundred years of technology giants. and.
Adhere to technology research and development Internet companies also have core technologies
It is well known that Xiaomi entered the color TV field only since 2012. It was because of his mobile phone origin. When Xiaomi TV debuted, it did not win the favor of many people. Consumers believe that although Xiaomi’s mobile phone is doing well, TV Can you maintain good quality?
On January 25th, LeTV posted an animated 70-inch millet 3 television on its leTV official micro-blog, and compared it with a long map, highlighting its advantages from SDP, foundry, audio, 3D version and many other places. Xiaomi is not to be outdone, and he is responsible for the relevant person in charge of modules, panels, sound effects, etc., and through the “disintegration of televisionâ€, he displays the independent R&D capabilities of Xiaomi TV from the parties.
Dai Qingsong, vice president of Xiaomi Television, pointed out that LeTV TV LCD is not at a quality level with us. Sharp and SDP are not the same thing: SDP's production line only produces glass cells and does not produce T-CON. The screen is composed of glass Cell+T-CON, and T-CON is also the core of the screen. Relevant person in charge of the game, on the video decoding, audio and other aspects of counterattack.
According to the reporter's understanding, Xiaomi TV has a technical team in terms of TV backlighting, acoustics, and panels. Xiaomi, who has been in television for three years, has a highly experienced R&D team. Most of these team members have many years of industry experience. The person in charge of various fields once had various achievements in his field. For example, Lu Shiwei, head of Xiaomi's TV backlight module, he entered the color TV R&D industry in 2004 and has successively been responsible for Sony and Sharp. And Apple's iPad R & D design, has a strong sense of design.
Dai Qingsong said that the millennium’s road to TV has been difficult for three years. The annual sales volume of millet TVs was only about 300,000 units each year. However, with the continuous accumulation of user word of mouth, the market has basically spread and the sales volume has continued to grow. "Lei Jun has not set a target for sales for Xiaomi TV. It just hopes that each new product launched will be able to shock users."
The contention between the ecology and the content is of the highest priority
With the birth of Internet TV and the emergence of an ecosystem, the significance of the ecosystem is that it can solve all Internet problems of the enterprise in a one-stop manner, and can reduce most of the communication costs and time costs of enterprises. It consists of logistics systems, information distribution systems, and payment systems. These systems, such as the interactive system, are built together.
As the focus of the ecosystem, the content has become the target of competition for all Internet color TV companies and traditional color TV companies. This has also played a crucial role in the construction of the ecological chain. The copyright of Xiaomi's TV content has been invested in shares and established cooperation. Other ways to fully develop the content, partners have iQIYI, Youku Tudou, Sohu, Thunder, China policy and other video content providers.
Among them, Xiaomi TV 3, in addition to the licensee Galaxy Internet TV, Mango TV, China TV, and China Internet TV, which usually appear as licensees, will all provide content services for Xiaomi. At the same time, video websites such as Iqiyi, Sohu, PPTV, etc. Will provide content for the millet TV 3 70 å‹. Wang Chuan, head of the millet television, said in an interview with the Home Appliance Alliance reporter that, as of December 29, 2015, there were 72 films in the box office with millions of videos, which is a notable proportion.
Earlier this year, the founder and vice president of millet Li Wanjiang announced the return to Xiaomi, in charge of the millet film industry, which will play a strong role in the enhancement of Xiaomi's content, when it will be directly to the Friends of the company's film and television companies.
In 2015, Xiaomi TV sold 1 million units. Although it is less than tens of millions of mobile phones sold by Xiaomi, there is a promising prospect for high-end hardware and rich content. Early Lei Jun consciously suppressed the large-scale propaganda of millet TV. At that time, Xiaomi TV was indeed immature. After three years of brewing, Xiaomi TV not only had the in-depth R&D and design capabilities of the product, but also completed television programs, game software, and television. With the construction of shopping and other content ends, Xiaomi TV can fully accelerate with the help of a complete ecology.
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