Reference News Network reported on June 13 that the US Fortune Biweekly website published an article entitled "Fortune List" by Jeffrey Colvin, senior editor of Fortune Biweekly magazine on June 9th. The full text is as follows:
If I told you ten years ago that a Chinese company that would only make refrigerators for dormitory use in the eyes of Americans would one day buy GE's home appliance business, then I guess you will laugh. But on the 6th of this month, this happened: Haier Group completed the acquisition of GE's home appliance business for US$5.58 billion .
If you feel that this thing is incredible, so Haier Group CEO Zhang in the past 30 years, the way the operation of enterprises will become even more incredible.
I told the world very early on that Zhang Ruimin was one of the most fearless and revolutionary managers of our time. Yesterday, after I sat down with him, I was more convinced of my judgment. Zhang Ruimin is in New York, in order to complete the delivery with GE, and also received the "Legendary Leadership Award" at the Yale CEO Summit. Zhang Ruimin often thinks more long-term and ahead than his competitors.
He thinks this way: "In the old economy, competition existed in products or brands. But in the Internet age, competition is the competition between platforms. You either become a platform or are terminated by the platform." To this end, Zhang Ruimin created IoT platform, which covers refrigerators, ovens and other products.
He said: "The concept is not new, but in the current economy, no product can truly reflect it."
In addition to Haier and its users, this platform will also attract food producers and distributors. “Advertisers can also use this platform.â€
Zhang Ruimin said: "Enterprises are not an independent organization. It is more like a node in the Internet."
So far, these ideas can be said to be innovative, but not revolutionary. In Zhang Ruimin's thinking, the next step is this: “The frontline employees must understand the users and their needs. So we have to break the hierarchy. Now all of our employees are members of the startup team, which are like internals. Start-ups, I think this is unprecedented."
They are more like internal startups than you think. Every team must attract VCs from outside the company, and team members must also vote for themselves. If a team does not attract external investment, it must be disbanded.
Who are the members of these teams? “One of the principles is that these teams must be open to society, not just existing employees,†Zhang Ruimin said. “It must be completely dynamic.â€
What will be left for him? He said: "I am no longer the leader, most, I will be the shareholders of these teams."
Now, Zhang Ruimin sounds more like an unusual business future. But he is not, he runs the world's largest home appliance brand, with 60,000 employees, and will be 73,000 after the integration of GE electrical appliances.
Zhang Ruimin did not force the company to buy exactly as he intended, but he said that based on the culture and laws of the company's own country, "hope that local managers can apply this concept to actual operations."
Zhang Ruimin has no illusions about the next. “The goal of implementing so many changes is to create something truly revolutionary,†he said. “Now we must practice the revolutionary changes we think of.â€
You will say that this is a long-term business, but in the place where Zhang Ruimin exists, this idea is really being practiced.
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