On March 6th, Internet TV was popularly held at the Shanghai International Convention Center and held a strategic conference called "Future Dongfangzhaoyao Future". It released the concept of "TV Internet" and launched the popular F55EU, the flagship version of Internet TV, and the new TV operating system. FunUI 3.0, a comprehensive upgrade of strategy, brand, product, content, launched an impact on the first camp of Internet TV brands.
Mr. Gu Wei, chairman of Zhao Chi shares, vice president of Oriental Pearl, Shi Zhishun, president of BesTV, director of Dragon TV, Li Yong, general manager of Oriental Entertainment Group, Zhou Kun, popular multimedia CEO, and Zhou Can, CEO of popular network attended the conference. Popular Internet national 1200 ground physical store partners participated in the grand event of the day.
TV Internet era, the only popular television has a competitive advantage in the entire industry chain
As the entrance and core hub of the future smart home, Internet TV has opened up a trillion-level new living room economy. Whether it is the PC era or the mobile era, the center of the Internet is centering on the individual. But for the whole society, the family is always the most central and stable organizational unit. With the new round of technological advancement, the Internet consumption with the TV screen as its core will become the next mainstream. The evolution of the Internet itself will also enter the TV Internet from the PC era and the mobile era. The Internet era, centered on television screens, is the TV Internet era.
Popular multimedia CEO Zhou Kun grandly released the concept of “TV Internet†and proposed the strategic plan for popular Internet TV in the era of TV Internet. In Zhou Kun's view, in the TV Internet era, the new television after the evolution is a large screen in the living room. It is also the home entertainment center and the entrance and hub of the smart home.
Zhou Kun said that with the advent of the TV Internet era, Internet TV's enthusiasm has been opened, and for the Chinese color TV industry, this is the worst era and the best era. With the decline of PCs, mobile has reached its peak, and the TV Internet is erupting. The TV Internet has opened up a brand-new historical era. The country's 550 million TV sets are faced with upgrading, bringing unprecedented business value and business opportunities. The rapid development of bandwidth, chip, human-computer interaction, content, and experience has provided an accelerator for the arrival of the TV Internet. In 2017, it was the outbreak of the Internet TV industry.
In the entire TV industry, 550 million units of stock TV will be replaced by Internet TV within 3-5 years. The market is big enough to hold all Internet TV brands. This is the biggest feast in China's 30-year TV history. In the TV Internet era, traditional TV and Internet TV brands will face the 28th shift. For traditional TV, this is the worst time. Traditional TV will face real death or internal demise. Even if it retains the hardware brand, it will become a tool for the content platform to expand the market.
Just as the mobile Internet has created unicorns that have made great success with Apple, Qualcomm, and Infinity, the TV Internet will also create a new unicorn that will lead the industry. With the advent of TV Internet, the development of the domestic Internet TV market has gone through two phases. In the first stage, a group of martyr-type manufacturers completed suicide-style consumer education through high advertising costs, fierce price wars, and huge subsidies that exceeded their ability to bear. The second stage of the development of the industry will return to the nature of commerce, and high-level Internet TVs that experience full upgrades in both hardware and content will become the mainstream of the industry.
Popular Internet TV is the only manufacturer in the Internet TV industry that has a competitive advantage in the entire industry chain. It has outstanding advantages in content, back-office operations, hardware manufacturing, capital, business models, and omni-channel operations. In the spring of TV Internet, the Internet TV that has got the best hand is bound to beat pressure and win the final race in the market competition.
In 2016, Internet TV was used in four months to complete the layout of 10,000 mainstream color TV customers in the country. In 2017, it will go all out to break through the online and mainstream channels of Gome and increase its efforts to expand offline. The customer exceeded 20,000 and achieved full penetration in the 1, 2, 3, 4, and 5 markets.
Brand Upgrade: Four Top Variety Arts Throughout the Year
In addition to the strategic upgrades, the promotion of the brand is another highlight of popular Internet TV. In 2017, popular Internet TV will invest 300 million yuan to achieve high altitude and ground integration, and a full range of brand exposure.
At the strategic conference, popular Internet TV announced its strategic cooperation with SMG Group's Dragon TV, generously sponsored Dragon TV's "Happy Comedy Man", "The Swordsman's Red Nose War", "Tonight's Parade," and "Laughs" "Aojianghu" four ace variety, throughout the year, a comprehensive attack.
Mr. Gu Wei, chairman of Siu Chi shares, said that as the most important player in the development of Mega Internet Transformation + Industry, the success or failure of the popularity of Internet TV has determined the success or failure of the Mega Chi transition. Last year, Sci-Chi shares increased success and raised nearly 2.5 billion funds. This part of the funds will be fully invested in popular Internet TV. In the new year, Mega Shares and popular Internet TV will further deepen cooperation with SMG Group, Oriental Pearl, and Oriental TV, and jointly create a super platform for the domestic Internet TV industry, striving to make popular Internet TV the first in the country within five years. Brand.
Li Yong, director of the Oriental TV Center and general manager of the Oriental Entertainment Group, said that high-quality creative capabilities and advanced production capabilities are still the scariest and most valuable part of this era. Oriental Entertainment’s pan-entertainment industry ranges from top-level design to specific projects. All of them will be fully open to the popular Internet TV, deeply bound, and go hand in hand.
Oriental Entertainment Group not only operates Dragon TV, but also operates new channels of entertainment, stardom, arts and humanities, and produces output programs to online video platforms. It is the largest organization producing domestic video content, and the domestic audience is familiar with the top level. IP's "Extreme Challenge," "Happy Comedy," "Swordsman," and "Tonight's Parade," all from the hands of Oriental Entertainment, produced by the East Entertainment production team.
With the deepening of cooperation between Siu Chi shares, popular Internet TV and SMG Group, and Dragon TV, the brand elements of popular Internet TV have been deeply embedded in “Happy Comedy Manâ€, and the TV commercials of Internet TV have also landed on the Dragon TV platform. In the second quarter of this year, the "Swords of the Red Army and the Swordsman", "Tonight's Parade in the Third Quarter" and "Swordsman" in the fourth quarter will all have in-depth branding of Internet TV. Industry insiders commented that the strategic cooperation between Internet TV and Dragon TV, Oriental Entertainment, and deep customization throughout the year is an epoch-making event in which the IP industry, TV platform and TV hardware are deeply integrated.
In addition, Internet TV has been popular in 17 high-speed rail stations in 79 cities across the country to launch ads on 17 large screens, covering 1 billion passengers, and building 1,500 county-level flagship stores and 5,000 township experience stores. Launched outdoor advertising covering 200,000 square meters of walls in the third and fourth-tier markets to achieve full-scale brand exposure.
Product Upgrade: Ultimate Hardware Refresh, FunUI 3.0 Upgrade Experience
Since the launch of the first Internet TV series in December 2015, more than a year ago, a total of more than ten models of the two major series have been introduced. Facing different consumer groups, the popularity of Internet TV has become popular in the industry. Also growing. At this time of the Shanghai strategic conference, it became popular again, launched the F55EU flagship product, and fully upgraded the system, introduced FunUI 3.0 TV operating system, with the top powerful configuration, smart and comfortable system, bring users TV Internet A different TV big screen experience.
Popular TV F55EU adhering to the popular Internet TV has always been a minimalist, extremely intelligent design concept, using nano-electroplated gray ultra-narrow frame, with ultra-thin body, filling the high-end atmosphere. Its back plate adopts metal wire drawing integrated molding process, coupled with a minimalist screwless design, so that the entire machine has a strong impact on the appearance and texture.
In terms of configuration, the popular F55EU adopts a 55-inch LG original 4K display panel with a resolution of up to 3840 x 2160 and a resolution of four times that of 1080P Full HD. It has an ultra-wide 178-degree viewing angle and an ultra-fast response speed of 6 milliseconds. It can be perfectly restored and clearly expressed. The popular F55EU built-in JBL stereo sound system supports Dolby sound technology and supports DD+/Dolby TruHD audio decoding. The perfect combination of realistic images and sounds makes it easier for users to be brought into the TV scene, as if it were an immersive reality experience.
Popular in the industry, the F55EU is equipped with the industry's top Mstar MSD6A938 processing chip, with MStar Core Turbo true multi-core drive engine, with a strong running ability to ensure rapid operation, and can simultaneously handle multi-threaded tasks, background tasks more convenient and stable processing. Its built-in industry's strongest GPU Mali-T820 integrates the industry's top-quality image quality engine - "4K enamel engine M-Genuine S1-Pro", through innovative technologies such as noise solving, advanced color processing, de-jittering, and support for HDR. Can effectively eliminate video noise, loss of details and color of the signal transmission process, enhance TV dynamic image processing capabilities. In addition, the popular TV F55EU has built-in 3GB of ultra-large running memory + 32GB Nand eMMC high-speed flash memory, making the system run smoother and smoother.
The popular appearance of FunUI 3.0 has once again subverted users’ perceptions of Internet TV systems. FunUI 3.0 is based on the deep development of Android 6.0. With the easy-to-use, easy-to-use and fast design concept, FunUI broke through the gap between the TV and the mobile while enhancing the system's intelligence, making popular TV the first to enter the TV Internet era. FunUI 3.0 original FunMe smart desktop, users can customize the exclusive desktop, add personal favorite channels, different family members of the exclusive desktop can be a key switch, simple operation. Children's exclusive desktops will also provide a variety of functions such as control time, pure environment, eye protection mode, and intimate customization. The new Tangram Tangram is intelligently spliced, providing the most commonly used shortcuts according to preferences, and can be customized as needed. Long press the Home button to direct one click. In the new FunUI 3.0, the previous intelligent speech system was optimized, and the recognition feedback was more rapid and accurate. At the same time, more scenarios were supported and dialect recognition was supported.
FunUI 3.0 will fully support AirPlay, DLNA, and Miracast wireless technologies. By using multiple devices such as mobile phones, tablet PCs, and PCs to interact with TVs, you can display pictures, documents, PPTs, videos, and other content on TV in real time. Screen mirroring displays the mobile and PC display content on the TV in real-time, bringing endless possibilities to life. In addition, the user can send short videos to the TV through the mobile phone. The recorded videos can be shared with family members at any time, and they can also make large-screen video calls via the mobile phone and the popular television to chat with family members at any time.
Content Upgrade: Oriental Pearl Entertainment + Strategy to Boost Big IP Matrix
Popular Internet TV undertook the content resources of the SMG Group's two major platforms, Dragon TV and Oriental Pearl, with obvious advantages in content IP. Last year, Oriental Pearl invested a large sum of money in the issuance of Siu Chi shares, becoming the second largest shareholder of Siu Chi shares, and retained its position as the second largest shareholder of popular internet. Through Mega International Holdings Limited and Popular Internet, Oriental Pearl enjoys shareholder equity in popular Internet TV. The BesTV, the new media brand under Oriental Pearl, is the largest IPTV platform in the country.
Shi Zhiyi, vice president of Oriental Pearl and President of BesTV, said that the Oriental Pearl proposed entertainment+strategy and is undergoing a strategic transformation from IPTV to TV IP, from IPTV pioneers to TV IP operations experts. By opening up the content-industry interaction between upstream and downstream of the content industry and achieving online and offline integration, Oriental Pearl gradually realizes the systematization and value maximization of content IP. The popularity of Internet TV complements the shortcomings of the Oriental Pearl and BesTV in terms of hardware, and is an indispensable part of Oriental Pearl's entertainment strategy.
In the new year, Oriental Pearl and BesTV will further increase their support for popular Internet TV. Together with the popular Internet TV, they will fully upgrade the new experience of the user's living room and lead the home entertainment-new way of life consumption.
Under the direction of entertainment + strategy, Oriental Pearl and BesTV formed a powerful IP matrix, in addition to docking with Dragon TV's "Extreme Challenge", "Happy Comedy Man", "Swordsman", "War of Nature", "Gold Star Show", etc. The head variety and pan-entertainment resources continued to exert power in the vertical fields such as film and television drama, sports, and children, and occupied the high point of the IP station. In terms of movies, BesTV has created a one-stop home television theater line and has brought a movie museum into the user's living room with more than 10,000 high-quality film sources. After the strategic cooperation with the Hollywood seven majors, BesTV platform has more than 5,000 Hollywood blockbusters, including "Wolverine", "Resident Evil", "Lord of the Rings", "spionage", "speed and passion", Oscar series And other top IP. In the TV series, BesTV platform has more than 20,000 sets of large capacity, including more than 4,000 sets of CCTV, TV drama, and TVB, British and American drama and other scarce resources.
The vertical plate has always been the focus of BesTV's pioneering direction. In terms of sports, BesTV has captured the industry's two largest sports IPs, NBA and Premier League. It is the only all-media platform for the audience to watch 1400 NBA games and 380 Premier League games. In addition, the NFL, the top four professional sports leagues in the United States, and the world's top and largest professional MMA UFC have already landed on the BesTV platform. In education, BesTV and China's family first education brand "Qiaohulai Laila" and online education giant New Oriental reached a strategic cooperation and collected more than 10,000 episodes of popular domestic and foreign animation, preferred top IP, entertaining. In terms of facts, BesTV cooperates strategically with five of the world's most famous and timely brands, bringing more than 5,000 hours of fine documentary films to users, leading the world of style and recording the real world.
In addition, Oriental Pearl and BesTV are also digging deep into the content of gold mines in the segments of live broadcast, self-made, DC animation, games, tourism, comic dialogue, drama, and other segments. The first Chinese women's team SNH48 broadcasts 500 live performances every year, and the self-made variety show "Cross Country Trial" jointly created with SMG's flagship channel, and the "Qu Yuan Hulu" national comic dialogue theater created with the Miao Wei team to exclusively introduce the world's most The popular car program "Top Gear" has aroused great repercussions in the industry. Popular multimedia CEO Zhou Kun said that in the TV Internet era, Siu Chi shares, popular Internet TV and Oriental TV, Oriental Entertainment, Oriental Pearl, BesTV cross-screen cross-border, strong combination, in the four aspects of strategy, brand, product, content upgrades , is emerging as the unicorn that leads the Internet TV industry.
[Famous TV F55EU installs a sofa butler tutorial through U disk]
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
Mr. Gu Wei, chairman of Zhao Chi shares, vice president of Oriental Pearl, Shi Zhishun, president of BesTV, director of Dragon TV, Li Yong, general manager of Oriental Entertainment Group, Zhou Kun, popular multimedia CEO, and Zhou Can, CEO of popular network attended the conference. Popular Internet national 1200 ground physical store partners participated in the grand event of the day.
TV Internet era, the only popular television has a competitive advantage in the entire industry chain
As the entrance and core hub of the future smart home, Internet TV has opened up a trillion-level new living room economy. Whether it is the PC era or the mobile era, the center of the Internet is centering on the individual. But for the whole society, the family is always the most central and stable organizational unit. With the new round of technological advancement, the Internet consumption with the TV screen as its core will become the next mainstream. The evolution of the Internet itself will also enter the TV Internet from the PC era and the mobile era. The Internet era, centered on television screens, is the TV Internet era.
Popular multimedia CEO Zhou Kun grandly released the concept of “TV Internet†and proposed the strategic plan for popular Internet TV in the era of TV Internet. In Zhou Kun's view, in the TV Internet era, the new television after the evolution is a large screen in the living room. It is also the home entertainment center and the entrance and hub of the smart home.
Zhou Kun said that with the advent of the TV Internet era, Internet TV's enthusiasm has been opened, and for the Chinese color TV industry, this is the worst era and the best era. With the decline of PCs, mobile has reached its peak, and the TV Internet is erupting. The TV Internet has opened up a brand-new historical era. The country's 550 million TV sets are faced with upgrading, bringing unprecedented business value and business opportunities. The rapid development of bandwidth, chip, human-computer interaction, content, and experience has provided an accelerator for the arrival of the TV Internet. In 2017, it was the outbreak of the Internet TV industry.
In the entire TV industry, 550 million units of stock TV will be replaced by Internet TV within 3-5 years. The market is big enough to hold all Internet TV brands. This is the biggest feast in China's 30-year TV history. In the TV Internet era, traditional TV and Internet TV brands will face the 28th shift. For traditional TV, this is the worst time. Traditional TV will face real death or internal demise. Even if it retains the hardware brand, it will become a tool for the content platform to expand the market.
Just as the mobile Internet has created unicorns that have made great success with Apple, Qualcomm, and Infinity, the TV Internet will also create a new unicorn that will lead the industry. With the advent of TV Internet, the development of the domestic Internet TV market has gone through two phases. In the first stage, a group of martyr-type manufacturers completed suicide-style consumer education through high advertising costs, fierce price wars, and huge subsidies that exceeded their ability to bear. The second stage of the development of the industry will return to the nature of commerce, and high-level Internet TVs that experience full upgrades in both hardware and content will become the mainstream of the industry.
Popular Internet TV is the only manufacturer in the Internet TV industry that has a competitive advantage in the entire industry chain. It has outstanding advantages in content, back-office operations, hardware manufacturing, capital, business models, and omni-channel operations. In the spring of TV Internet, the Internet TV that has got the best hand is bound to beat pressure and win the final race in the market competition.
In 2016, Internet TV was used in four months to complete the layout of 10,000 mainstream color TV customers in the country. In 2017, it will go all out to break through the online and mainstream channels of Gome and increase its efforts to expand offline. The customer exceeded 20,000 and achieved full penetration in the 1, 2, 3, 4, and 5 markets.
Brand Upgrade: Four Top Variety Arts Throughout the Year
In addition to the strategic upgrades, the promotion of the brand is another highlight of popular Internet TV. In 2017, popular Internet TV will invest 300 million yuan to achieve high altitude and ground integration, and a full range of brand exposure.
At the strategic conference, popular Internet TV announced its strategic cooperation with SMG Group's Dragon TV, generously sponsored Dragon TV's "Happy Comedy Man", "The Swordsman's Red Nose War", "Tonight's Parade," and "Laughs" "Aojianghu" four ace variety, throughout the year, a comprehensive attack.
Mr. Gu Wei, chairman of Siu Chi shares, said that as the most important player in the development of Mega Internet Transformation + Industry, the success or failure of the popularity of Internet TV has determined the success or failure of the Mega Chi transition. Last year, Sci-Chi shares increased success and raised nearly 2.5 billion funds. This part of the funds will be fully invested in popular Internet TV. In the new year, Mega Shares and popular Internet TV will further deepen cooperation with SMG Group, Oriental Pearl, and Oriental TV, and jointly create a super platform for the domestic Internet TV industry, striving to make popular Internet TV the first in the country within five years. Brand.
Li Yong, director of the Oriental TV Center and general manager of the Oriental Entertainment Group, said that high-quality creative capabilities and advanced production capabilities are still the scariest and most valuable part of this era. Oriental Entertainment’s pan-entertainment industry ranges from top-level design to specific projects. All of them will be fully open to the popular Internet TV, deeply bound, and go hand in hand.
Oriental Entertainment Group not only operates Dragon TV, but also operates new channels of entertainment, stardom, arts and humanities, and produces output programs to online video platforms. It is the largest organization producing domestic video content, and the domestic audience is familiar with the top level. IP's "Extreme Challenge," "Happy Comedy," "Swordsman," and "Tonight's Parade," all from the hands of Oriental Entertainment, produced by the East Entertainment production team.
With the deepening of cooperation between Siu Chi shares, popular Internet TV and SMG Group, and Dragon TV, the brand elements of popular Internet TV have been deeply embedded in “Happy Comedy Manâ€, and the TV commercials of Internet TV have also landed on the Dragon TV platform. In the second quarter of this year, the "Swords of the Red Army and the Swordsman", "Tonight's Parade in the Third Quarter" and "Swordsman" in the fourth quarter will all have in-depth branding of Internet TV. Industry insiders commented that the strategic cooperation between Internet TV and Dragon TV, Oriental Entertainment, and deep customization throughout the year is an epoch-making event in which the IP industry, TV platform and TV hardware are deeply integrated.
In addition, Internet TV has been popular in 17 high-speed rail stations in 79 cities across the country to launch ads on 17 large screens, covering 1 billion passengers, and building 1,500 county-level flagship stores and 5,000 township experience stores. Launched outdoor advertising covering 200,000 square meters of walls in the third and fourth-tier markets to achieve full-scale brand exposure.
Product Upgrade: Ultimate Hardware Refresh, FunUI 3.0 Upgrade Experience
Since the launch of the first Internet TV series in December 2015, more than a year ago, a total of more than ten models of the two major series have been introduced. Facing different consumer groups, the popularity of Internet TV has become popular in the industry. Also growing. At this time of the Shanghai strategic conference, it became popular again, launched the F55EU flagship product, and fully upgraded the system, introduced FunUI 3.0 TV operating system, with the top powerful configuration, smart and comfortable system, bring users TV Internet A different TV big screen experience.
Popular TV F55EU adhering to the popular Internet TV has always been a minimalist, extremely intelligent design concept, using nano-electroplated gray ultra-narrow frame, with ultra-thin body, filling the high-end atmosphere. Its back plate adopts metal wire drawing integrated molding process, coupled with a minimalist screwless design, so that the entire machine has a strong impact on the appearance and texture.
In terms of configuration, the popular F55EU adopts a 55-inch LG original 4K display panel with a resolution of up to 3840 x 2160 and a resolution of four times that of 1080P Full HD. It has an ultra-wide 178-degree viewing angle and an ultra-fast response speed of 6 milliseconds. It can be perfectly restored and clearly expressed. The popular F55EU built-in JBL stereo sound system supports Dolby sound technology and supports DD+/Dolby TruHD audio decoding. The perfect combination of realistic images and sounds makes it easier for users to be brought into the TV scene, as if it were an immersive reality experience.
Popular in the industry, the F55EU is equipped with the industry's top Mstar MSD6A938 processing chip, with MStar Core Turbo true multi-core drive engine, with a strong running ability to ensure rapid operation, and can simultaneously handle multi-threaded tasks, background tasks more convenient and stable processing. Its built-in industry's strongest GPU Mali-T820 integrates the industry's top-quality image quality engine - "4K enamel engine M-Genuine S1-Pro", through innovative technologies such as noise solving, advanced color processing, de-jittering, and support for HDR. Can effectively eliminate video noise, loss of details and color of the signal transmission process, enhance TV dynamic image processing capabilities. In addition, the popular TV F55EU has built-in 3GB of ultra-large running memory + 32GB Nand eMMC high-speed flash memory, making the system run smoother and smoother.
The popular appearance of FunUI 3.0 has once again subverted users’ perceptions of Internet TV systems. FunUI 3.0 is based on the deep development of Android 6.0. With the easy-to-use, easy-to-use and fast design concept, FunUI broke through the gap between the TV and the mobile while enhancing the system's intelligence, making popular TV the first to enter the TV Internet era. FunUI 3.0 original FunMe smart desktop, users can customize the exclusive desktop, add personal favorite channels, different family members of the exclusive desktop can be a key switch, simple operation. Children's exclusive desktops will also provide a variety of functions such as control time, pure environment, eye protection mode, and intimate customization. The new Tangram Tangram is intelligently spliced, providing the most commonly used shortcuts according to preferences, and can be customized as needed. Long press the Home button to direct one click. In the new FunUI 3.0, the previous intelligent speech system was optimized, and the recognition feedback was more rapid and accurate. At the same time, more scenarios were supported and dialect recognition was supported.
FunUI 3.0 will fully support AirPlay, DLNA, and Miracast wireless technologies. By using multiple devices such as mobile phones, tablet PCs, and PCs to interact with TVs, you can display pictures, documents, PPTs, videos, and other content on TV in real time. Screen mirroring displays the mobile and PC display content on the TV in real-time, bringing endless possibilities to life. In addition, the user can send short videos to the TV through the mobile phone. The recorded videos can be shared with family members at any time, and they can also make large-screen video calls via the mobile phone and the popular television to chat with family members at any time.
Content Upgrade: Oriental Pearl Entertainment + Strategy to Boost Big IP Matrix
Popular Internet TV undertook the content resources of the SMG Group's two major platforms, Dragon TV and Oriental Pearl, with obvious advantages in content IP. Last year, Oriental Pearl invested a large sum of money in the issuance of Siu Chi shares, becoming the second largest shareholder of Siu Chi shares, and retained its position as the second largest shareholder of popular internet. Through Mega International Holdings Limited and Popular Internet, Oriental Pearl enjoys shareholder equity in popular Internet TV. The BesTV, the new media brand under Oriental Pearl, is the largest IPTV platform in the country.
Shi Zhiyi, vice president of Oriental Pearl and President of BesTV, said that the Oriental Pearl proposed entertainment+strategy and is undergoing a strategic transformation from IPTV to TV IP, from IPTV pioneers to TV IP operations experts. By opening up the content-industry interaction between upstream and downstream of the content industry and achieving online and offline integration, Oriental Pearl gradually realizes the systematization and value maximization of content IP. The popularity of Internet TV complements the shortcomings of the Oriental Pearl and BesTV in terms of hardware, and is an indispensable part of Oriental Pearl's entertainment strategy.
In the new year, Oriental Pearl and BesTV will further increase their support for popular Internet TV. Together with the popular Internet TV, they will fully upgrade the new experience of the user's living room and lead the home entertainment-new way of life consumption.
Under the direction of entertainment + strategy, Oriental Pearl and BesTV formed a powerful IP matrix, in addition to docking with Dragon TV's "Extreme Challenge", "Happy Comedy Man", "Swordsman", "War of Nature", "Gold Star Show", etc. The head variety and pan-entertainment resources continued to exert power in the vertical fields such as film and television drama, sports, and children, and occupied the high point of the IP station. In terms of movies, BesTV has created a one-stop home television theater line and has brought a movie museum into the user's living room with more than 10,000 high-quality film sources. After the strategic cooperation with the Hollywood seven majors, BesTV platform has more than 5,000 Hollywood blockbusters, including "Wolverine", "Resident Evil", "Lord of the Rings", "spionage", "speed and passion", Oscar series And other top IP. In the TV series, BesTV platform has more than 20,000 sets of large capacity, including more than 4,000 sets of CCTV, TV drama, and TVB, British and American drama and other scarce resources.
The vertical plate has always been the focus of BesTV's pioneering direction. In terms of sports, BesTV has captured the industry's two largest sports IPs, NBA and Premier League. It is the only all-media platform for the audience to watch 1400 NBA games and 380 Premier League games. In addition, the NFL, the top four professional sports leagues in the United States, and the world's top and largest professional MMA UFC have already landed on the BesTV platform. In education, BesTV and China's family first education brand "Qiaohulai Laila" and online education giant New Oriental reached a strategic cooperation and collected more than 10,000 episodes of popular domestic and foreign animation, preferred top IP, entertaining. In terms of facts, BesTV cooperates strategically with five of the world's most famous and timely brands, bringing more than 5,000 hours of fine documentary films to users, leading the world of style and recording the real world.
In addition, Oriental Pearl and BesTV are also digging deep into the content of gold mines in the segments of live broadcast, self-made, DC animation, games, tourism, comic dialogue, drama, and other segments. The first Chinese women's team SNH48 broadcasts 500 live performances every year, and the self-made variety show "Cross Country Trial" jointly created with SMG's flagship channel, and the "Qu Yuan Hulu" national comic dialogue theater created with the Miao Wei team to exclusively introduce the world's most The popular car program "Top Gear" has aroused great repercussions in the industry. Popular multimedia CEO Zhou Kun said that in the TV Internet era, Siu Chi shares, popular Internet TV and Oriental TV, Oriental Entertainment, Oriental Pearl, BesTV cross-screen cross-border, strong combination, in the four aspects of strategy, brand, product, content upgrades , is emerging as the unicorn that leads the Internet TV industry.
[Famous TV F55EU installs a sofa butler tutorial through U disk]
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
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